SCOTT WILSON MNML HOW TO
SCOTT WILSON MNML INSTALL

Not everything has to be absolute minimalism it’s just taking out what is not necessary. Would you say that’s also an accurate description of your design aesthetic? ( MORE: Go Behind the Scenes on an Open House Weekend) Twenty years later, I still can’t turn it off. I was fortunate to find something, and to end up loving it. Product design and development seemed to combine the two-technical, creativity-so it was a good fit. My art teacher was actually pushing me to be an illustrator or graphic designer. I also liked math and physics and how things worked, so in high school my guidance counselor told me to be an engineer. I was always drawing, growing up, and I was always the artist in the class. When did you first realize that you wanted to be a designer? Wilson has worked on wide-ranging projects that range from LunaTik watches for the iPod Nano and Microsoft XBOX 360+ Kinect to baby furniture and medical technology, which he recently spoke to TIME about. This October, he is recognized as the recipient of the Smithsonian’s Cooper-Hewitt National Design Award for Product Design (2012). If you are connected to your customer and engage your people, there are many ways to get to a productive end.Scott Wilson knew he had an artistic bent as a young child, but it wasn’t until he founded the Chicago-based MNML that he was able to marry a passion for design with his entrepreneurial vision for a 21st-century hybrid design studio that embraces both corporate brand-building and disruptive startups. Finally, in the words of Robert Frost “Two roads diverged in a wood, and I took the one less traveled by, and that has made all the difference.” When it comes to change, don’t be afraid to reject convention and blaze your own path.

SCOTT WILSON MNML INSTALL

While experimentation is a must and mistakes are steps in the learning process, it is still important to consider how both the improvement process you create and the management system you install to support it will work together to drive team member engagement and aligned implementation. Second, when designing a system of continuous improvement, details matter.

As improv actors will tell you, the secret to developing great scenes is to “accept all offers” and build on the brilliance of others. It is often more productive to build on the ideas of others than reinvent the wheel in an attempt to be brilliant. So what can a LunaTik teach you about leading change?įirst, you don’t always have to be the one with a revolutionary idea to develop great ideas. However, armed with a great idea, elegant designs and a video that went viral, MNML broke all previous Kickstarter launch records by raising $941,718 from 13,512 people in a matter of weeks. If a project reaches its funding goal before time runs out, it proceeds…if not, no money changes hands. Unlike other funding mechanisms, Kickstarter allows the creators to keep 100% ownership and control over the work and offers products for pledges in an all or nothing format. To sell their idea and connect potential consumers with their product and design process, Scott created a brilliant short video which became a virtual sensation, spreading his message like wildfire.įollow your own path – rather than take a conventional route to funding, Scott used the Kickstarter network to introduce his products and take pre-orders to fund the development and launch. Selling your idea is critical – No matter how good your idea is, if you want it to be adopted and implemented, you need to sell it to others. Made from aerospace-grade aluminum and built to easily integrate headphones and plug-ins, the LunaTik is a great example of designing with the user experience in mind. The result is new beautifully engineered watch bands which integrate the existing technology of the Nano.ĭetails matter – To design a product worthy the Nano, Scott and his team considered every detail when it came to the look, feel and functionality. Instead of doing all the heavy lifting and trying to create their own watch, Scott spent his time designing products which leveraged the work already done at Apple.

SCOTT WILSON MNML HOW TO

While both products are cool in and of themselves, Scott’s unconventional approach to the design and launch of his products provide valuable lessons for anyone building a culture of continuous improvement.īuild on the ideas of others – Watch makers have been trying to figure out how to design a touch watch for years. Scott and his team are on the cusp of launching TikTok and LunaTik, a new line of products which turn Apple’s iPod nano into a cool multi-touch watch. An accomplished designer and former Global Creative Director at Nike, his work has received wide recognition around the globe and collected over 40 international design awards in the past 7 years.

Scott Wilson is the founder of MINIMAL (MNML), a hybrid design studio with a growing blue chip client roster, numerous self-manufactured products and joint ventures in development.

Scott wilson mnml